This is a no-fluff way to enter any competitive niche. First you gotta unlearn all the crap you’ve been told, let me explain what I mean in this video:
What’s a Competitive Niche Parent (Market)
A good example of a competitive niche parent is something like ‘weight loss’.
You know for a FACT you could make a ton of passive money online, if your blog magically came up number #1 on Google for the term ‘weight loss’.
The term ‘weight loss’ gets over 360,000 searches a month. All you would need is a useful lead magnet, a lead capture page and an ethical digital weight-loss product.
The problem is, the term ‘weight loss’ is crazy competitive! You would have an EXTREMELY tough time ranking or advertising for that highly competitive keyword.
What’s a Niche Baby
The bigger a competitive evergreen niche-parent is, the more off-spring it WILL undoubtedly have. Your job is to find these niche babies and nourish them.
Here are some examples:
- Weight loss (market) – OMAD diet benefits (niche baby)
- Gaming (market) – hyper casual games (niche baby)
- Dating (market) – funny pick up line memes (niche baby)
- etc..
Niche babies can be toddlers or newborns (launch jacking for example). Now it’s time to find them and build content around them.
Find & Nurture a Niche Baby
Your job is simple, and it can be summed into three little tasks:
- Look for long-tail keywords that are on the rise.
- If you can, get the keyword as a domain, as long as it’s not a brand or trademarked.
- Don’t forget to look for search volume and competition.
After that, you find out what that market wants and give it to them.
- Create your website.
- Make a squeeze page & lead magnet.
- Build content using posts, videos and images.
- Be consistent.
- Sell them something that will help them.
That’s basically it, I entered the internet marketing niche because I knew I could rank for rising keywords.
And I also knew my experience in previous niches could help you understand how to build a business online.

What’s Holding You Back?
I recommend you use the search bar on this site if you have questions on anything I mentioned here.
Nothing is hard to do, just a little time consuming, but once you have a system in place you can start earning online passively.
Do you already have a niche baby? If not, tell me why below.

Thanks for sharing the post about niche baby to profile online.
my pleasure
I love the way you share all of the information. What was the tee shirt company you mentioned? It’s different from the one you mention in Printly 2.0. Thanks again.
Hey Peggy, thanks for your kind words. In printly I mentioned both sunfrog and teepublic. In the niche baby video I just mentioned sunfrog. I like them both. They both pay you via paypal.
Always enjoy your info, Ike. Appreciated.
I really like the information and the way you break down. I got to say you are one of the best teachers I have found online today. You make it seem so simple to get started. I enjoy reading your post because I get so much out of them. Keep up the good work.
Thanks Jason for your kind words
I appreciate the kind words Donna, I just relate what has and hasn’t worked for me. If you can get value out of that, then I’m a happy man.
Great examples given by you in each field. Branding is indeed the most important task in bringing popularity to your business.
Thanku
thanks for saying so